NEW TO DIE FOR TEES!

At the age of 19, Jason Welsher started To Die For in half of his parent’s garage. He worked a full time job during the day and came home to a part time job and hobby of screenprinting and booking shows for bands across the country at night. After two years of living in the Inland Empire, in California, Jason knew it was time to move to Orange County to be closer to his accounts. With bands touring year round and clothing companies creating new product lines each season, it left him with no choice but to get all new state-of-the-art printing machines and expand his warehouse in Costa Mesa, CA.

After running solo with the business for a year, younger brother Josh Welsher came aboard to help give To Die For even more artistic abilities in the graphics department. Josh came from a background of graffiti in which he paints murals at major events across the world. Combining the likes of traditional tattoo art that Jason has on his body, and the graffiti that Josh sketches out in his black books, they began to incorporate their ideas with the music they listen to. To Die For started to endorse bands and collaborate with artists by supplying them with clothing they made by hand.